P.L.A.Y., (Pet Lifestyle And You), is recognized for creating “just flat out beautifully made pet beds.” Creator Will Chen realized that "pet owners like myself, were paying too much for an unoriginal yet very visible addition to their homes. I wanted to design something better for pet owners, their pets and the planet." Each design is individually produced and then filled with P.L.A.Y.'s trademarked soft Planet FillT, which is made from 100% post-consumer certified safe recycled plastic bottles. petplay.com